Tbh more good mmos on the market is the aim all gamers want.
However using the tired old wow-esque (which in itself was a rip off of other ideas) formulae may not be the way to do it. Proof will be if swtor is flourishing in a year or if plans are a foot to f2p (then again this is EA, masters at fleecing people year in year out...) the game like many other ex-wow killers and so on.
Its a certainty that this game will pull in boatloads of people, but whether it has the staying power WoW did (without moving to F2P like other mmos do), is another matter. How fast will the churn out content, how polished will it be after the initial release polish, how deeply into their own lore (within the EU) will bioware go/can go before Lucas goes nope and millions of voices cry out...
Anyway, why isnt it Friday yet?