Whelp, at the end of the day, I'm not fussed what we call the new guild. Farstar is fine, as is The Farstar Alliance.
However, we have two other guilds to think about, and two other GM's, so its important the new name sits well with them also.
Both Aet and Xini agreed last night that they preferred guild names with more than just one word, so The Farstar Alliance was suggested.